Photography tips for the social pages
As a lifestyle PR agency, we do lots of events and one of the objectives might be achieving coverage in the social pages. This coverage is predominately photography driven and each media outlet has their own style and requirements. Here are some insights into social photography. 1/ What are the main social pages (Sydney based)? The key outlets are The Sun Herald ‘S’, Sunday Telegraph Insider and the Daily Telegraph [...]
Part 2: How to get coverage in the social pages
Here’s part 2 of our tips on getting your event in the social pages: 5. Hold your event later in the week when the social pages are being prepared and when people can feel a weekend coming on. If you hold your event on Friday or Saturday night don’t expect social coverage (see point 8). Wednesday or Thursday night is best and don’t rule out a breakfast or lunch timeslot [...]
Part 1: How to get coverage in the social pages
I love a party. The best party I ever went to was a wake. Let’s just say if it was the subject of a joke it would start something like this: “Fourteen people and a blow-up dolphin are in a spa…” but that’s a story for another time because I would like to keep my job and reputation in tact. We all know Sydney loves a party, but last week [...]
